Fiddes Payne Mission

WHO ARE WE?

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 Fiddes Payne is an innovative, creative and nimble food business that specialises in both Home Baking and the Savoury sector. We work in partnership with some of the World’s best producers and manufactures to create tasty, nutritious and convenient foods that everyone can enjoy. We are values led and customer centric and seek to learn every day to make our business better tomorrow. We are ambitious and driven and love working with people and businesses that share our passion for excellence and for life.

Where did we start?

Fiddes Payne was established in 1993, with a basic range of herbs and spices supplying the health food, independent and delicatessen trade. Being ambitious our attentions soon turned to the multiple grocery sector and our first listing in that channel was  in Waitrose with an elite range of spice mills bearing the Mosimann label - a renowned Swiss Chef. One year later we entered the home baking market with the launch of beautifully crafted unique cake decorations developed in conjunction with a highly creative partner. Our reputation for creativity, agility and quality spread quickly and in the following years we were approached by a number of big brands and organisations to develop and sell products under their brands. Disney and Jamie Oliver are two of the prestigious names we work with. We also supply the whole retail market and an increasing number in export markets.

Our values guide us in everything we do.

Fiddes Payne is a privately-owned company with the majority of shares held by the White family. Chris White purchased the company in 1993 with Lord Aylesford and Philip Smith. Chris is a passionate foodie and highly creative and curious individual. Most of the early successes came from Chris’s passion, lateral thinking and his drive to delight customers. He did this by bringing ground breaking innovation, creativity and novel products and packaging to the market
In 2009, Ben White, Chris's eldest son, invested £2.5m in Fiddes Payne to allow management to accelerate the business. Ben and his brother Jos have achieved great business success outside of Fiddes Payne by creating and ultimately selling MessageLabs to Symantec for $695m. In 2008. Jon Sutton, a partner at Dixon Wilson also invested in the business and assists with strategic financial advice. The Board remains very active in the business. The business is both well-funded and enjoys active shareholder participation in its growth.
 
Our Leadership Team

• Norman Brodie is our CEO and came to Fiddes Payne in January of 2016. Norman is a passionate commercial leader having spent much of his career with Companies like Coca-Cola, Cadbury, Mondelez and Ford Motor Company as well as a spell running his own Consulting business.
• Steve Coggins is our Sales Director and joined Fiddes Payne in June 2021. He has extensive experience working with UK and Irish retailers, both traditional and online. Steve's core skills include business development and sales, partnerships, licensing and account management, developed over many years working in FMCG retail and the home entertainment sector.
  
• Caroline Hughes is our charismatic and creative Marketing and Innovation Director and has many proud marketing and innovation achievements from her time with Gu Puds and at The Happy Egg Company amongst others.
• Natalie Cotton is our Head of Quality and Technical and is passionate about delivering outstanding product quality and integrity. Our certification standards have gone from good to great under Natalie and she keeps on raising the bar! We like that!
• Andy Denness is our Head of Finance and acts as our leader in Strategic and Finance matters bringing discipline and drive to our team.
• Catrin Weston runs Catrin Weston Consulting and brings her wealth of experience to our business in all matters HR. She helps us look after our colleagues on a consultancy basis to ensure they grow with us and have fun.
• Our Colleagues are passionate and committed to quality and service. Every person in Fiddes Payne is an important member of the team and helps us to be the great Company we want to be by displaying our company values every day.

We love to talk to customers
If you would like to buy some of our products, work with us, supply us or just give us your thoughts please contact us on :  info@fiddespayne.co.uk

• Quality

As part of our ongoing commitment to quality, our manufacturing site in Banbury has BRC accreditation.

• Trade Customers

​We service our UK customers through a highly experienced and customer focused National Account Team. We also have a rapidly growing export business which we service though a combination of Sales Agents and Distributor partners who are experts in our products and their markets.

Recruitment

​Fiddes Payne has a Preferred Supplier List (PSL) in place for the provision of Recruitment Services.
 
We get a lot of interest and calls from recruitment agencies and whilst we appreciate the interest you have in supporting our business, we cannot keep in touch with all of you.
 
We do have a preferred supplier list for the provision of recruitment services and we will not accept unsolicited CVs from suppliers not currently on our PSL.  Continued unsolicited approaches will affect our decision to consider your interest in working with Fiddes Payne in the future.
 
We review our PSL every 12 months.  If you are interested in applying to join our PSL, please send your agency contact details and terms of business to info@fiddespayne.co.uk with the subject heading PSL Application and we will contact you before the next review.

You can find our current vacancies on our LinkedIn page: https://www.linkedin.com/company/865315/